Name
VinBid
Purpose
Exotic Automobile Sales Application
My Role
Design Lead
Client Liason
Discovery & Research
User Experience Design
User Interface Design
Industry
Automotive, Finance, Legal, Contractual, B2C2C
Type
Mobile Application
Duration
Nine months, ending 2017
Unfortunately, this project stopped right before we were about to begin development. The client had to pause due to an issue, which caused delays. We were waiting for the green light to begin once the client had enough financial support for the project, and at that time, it didn't happen. However, I'm glad to say that the project has been revived and is currently in development.
I conducted multiple in person interviews with the primary players in the clients business. I was able to perform user research to uncover what functionality was core to support and MVP. I designed wireframes first, and then more polished prototypes iteratively with the client.
The client came with a clear vision for an innovative app that would simplify daily tasks for himself and others when buying and selling exotic vehicles. I took on the project independently, determined to create a practical product that he could present to potential users. Our first step was to embark on a discovery and prototype phase, allowing us to transform the client's idea into a tangible and practical application.
Before beginning my research, I interviewed the client to understand their needs and objectives better. My goal was to collect relevant information about the community in question to develop a visually appealing and practical design.
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