Designing software with people, organizations, and startups since 1993.
Unparalleled experience.
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SOUTHERN AUTOMOTIVE AUCTION
2020
Wholesale Vehicle Auction Software
30-year-old legacy software modernization
Click and drag the center line on the graphic above left and right to see the complete before and after.
Scenario
30+ year old, undocumented, legacy software.
Siloed departments, legacy software largely undocumented—information is inside people's heads.
I was Lead UX Designer for the project with a team ranging in size from 4 to 14.
Actions Taken
Over two years, I redesigned an entire business system based on its existing (albeit aged) digital and analog processes.
Speaking to users in person to hear their pain points directly was invaluable, and a rare opportunity.
I excelled at cross-functional collaboration saving tens of thousands in costs because of my suite of soft-skills.
Outcome
Clients team was impressed with my work for nearly 2 years. Then COVID-19 arrived, and the brakes were put on the project. $2M spent on fully custom business software. Unable to see project to completion due to COVID-19.
STAAR SURGICAL
2019
Ophthalmic Inventory Management Software
Aging legacy software managing a global inventory platform needed modernization.
Click and drag the center line left and right on the graphic above to see the complete before (left) and after (right).
Scenario
The client is a global leader specializing in creating, producing, and promoting implantable lenses worldwide.
Unfortunately, their software system was outdated and ineffective, causing them to lose money as time passed.
To enhance their productivity and facilitate their development, they sought a new software solution that prioritized a patient-centric approach to lens management.
Unfortunately, their software system was outdated and ineffective, causing them to lose money as time passed.
To enhance their productivity and facilitate their development, they sought a new software solution that prioritized a patient-centric approach to lens management.
Actions Taken
Discovery Process
Define Users
Map Needs
Software Workflow
Redesign the User Experience and Interface
Online video interviews with the client and their staff
Understand their organizational structure and work processes
Design recommendations to their specific requirements
Define Users
Map Needs
Software Workflow
Redesign the User Experience and Interface
Online video interviews with the client and their staff
Understand their organizational structure and work processes
Design recommendations to their specific requirements
OBJECTIVES
The software running the weekly multi-million dollar auctions needed updating, and quickly.
It was beginning to show its age often requiring code patches to fix bugs.
The prime objective was redesigning and refactoring the entire legacy application from the ground up—0 to 1.
Make it modern and more efficient.
Outcome
My employer was awarded the software development project due to my exceptional quality of work I presented to our client contact and C-Suite executives.
My performance and deliverables left a lasting impression on them, leading to the successful acquisition of the full software development project for my employer at the time.
My performance and deliverables left a lasting impression on them, leading to the successful acquisition of the full software development project for my employer at the time.
CASE DASHBOARD
2019
Surrogacy Escrow Management Software
Unique design problems for HIPAA and data security efficacy
"Case Dashboard" high-fidelity UX wireframe showing how an individual case page would look.
Scenario
Client dissatisfied with first UX Designer they worked with. I was brought in to save the project, and the client relationship
I worked with the client to take their application vision to a prototyped reality—from 0 to 1
I was the solo lead designer responsible for all design activities, including research.
The client had never worked with a professional software company, so there was a learning curve on their end.
Actions Taken
To understand the client's needs and preferences comprehensively, I conducted a series of online video interviews with the client and their staff.
This approach allowed me to delve deeper into their organizational structure and work processes, enabling me to tailor my design recommendations to their specific requirements.
Through a highly collaborative and iterative process, we achieved optimal design outcomes that were both functional and aesthetically pleasing—and met business objectives.
Outcome
At the outset, I was the lead designer on the team, and there was just one engineering lead as well.
We worked closely and cooperatively to create software that met our users' needs and aligned with their business goals.
I kept the developer apprised of the UX work as it was unfolding. It was a collaborative effort that allowed us to achieve our objectives seamlessly.
Objectives
The client provided us with multiple examples from different industries to consider.
Our main goal was to create the minimum viable project (MVP) as version 1.0 of the application.
To achieve this, we conducted research and analysis to determine user expectations and the most effective approach to handling sensitive personal healthcare information.
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